Targeting employees for a specific program, driving enrollment
Reaching individuals before they develop diabetes improves their quality of life and saves money. The Froedtert & MCW health network wanted to easily invite patients in a specific eligible employee population to sign up for Omada Health’s Pre-Diabetic program focusing on weight loss and greater awareness of changing glucose levels, with the goal of increasing enrollment into these programs.
The Froedtert & MCW health network sends Xealth a secure file of patients who qualify for the Pre-Diabetes program. Xealth emails these patients information about the Omada program with personal invitations from their provider to to enroll. Through this targeted approach and sending from the provider, Xealth has enabled an enrollment rate that is twice as high as the standard enrollment rate that Omada typically achieves
on its own.
